Branding, Print
Business System
Start with one hundred original prototypes of card layout, the principal has been rooted in a functional, understated and sincere approach. All elements are arranged in the simplest way with respect. Optima, the middle between serif and sans-serif, which express the idea to coordinate all purpose well and inherit the aesthetic value at the same time.
![](https://assets.pygmalion.xyz/2016%E2%80%932020/GRA321/business%20system/1.png)
![](https://assets.pygmalion.xyz/2016%E2%80%932020/GRA321/business%20system/Yang_LH_w:%20letter_Final.png)
![](https://assets.pygmalion.xyz/2016%E2%80%932020/GRA321/business%20system/Yang_LH_w:%20resume_Final.png)
![](https://assets.pygmalion.xyz/2016%E2%80%932020/GRA321/business%20system/BusinessSystemTemplate.png)